Welcome to Ipsos Direct (part of Ipsos Observer)

Ipsos Direct aims to provide our clients fast, cost-effective access to our high quality data collection and delivery services. Our service exists to give clients across all industry sectors access to the full depth and breadth of the Ipsos data collection infrastructure.

What is more, our Global scale means we can leverage extremely cost effective prices for all forms of fieldwork (online, telephone, face-to-face, postal, omnibus) across any sample type (consumer, business-to-business) just about anywhere in the world.

Ipsos Direct clients are typically either those who are research savvy and have the means to analyse data in-house without the need for specialist researchers to be involved, or those who have limited budgets but who still require field and tab style research to help them make better business decisions.