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Welcome to the Ipsos MediaCT Light Bites Blog

Ipsos MediaCT Light Bites 

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The Sun Always Shines (on the National Readership Survey) Dawn Barry, Director 17 August 2012 Using the new NRS data Dawn Collis discusses what impact the new release of the Sunday edition of the Sun has on readership. The Sun Always Shines (on the National Readership Survey)
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These (print) times, they are a-changing Dawn Barry, Director 25 November 2011 With the release of NRS Quarter 3 2011 data today, the Survey is reporting some changes in both the newspaper and magazine market. These (print) times, they are a-changing
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About this blog

Ipsos MediaCT "helps clients make connections in the digital age". We do this through an in-depth understanding of how consumers access media content inside and outside of the home. In addition to our monthly Bite-Sized Thought Piece publications, Light Bites provides our reactions to the latest media research industry developments.

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