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Reading between the linesReading between the lines
John Carroll, Senior Director
23 April 2012
Whilst declining circulations and readership for newspapers and magazines are widely and regularly reported, one in ten (9%) have viewed a newspaper or magazine via tablet, e-reader or app in the last 12 months. Reading between the lines

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The Sun Always Shines (on the National Readership Survey)The Sun Always Shines (on the National Readership Survey)
Dawn Collis, Director
17 August 2012
Using the new NRS data Dawn Collis discusses what impact the new release of the Sunday edition of the Sun has on readership. The Sun Always Shines (on the National Readership Survey)

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About this blog

Ipsos MediaCT "helps clients make connections in the digital age". We do this through an in-depth understanding of how consumers access media content inside and outside of the home. In addition to our monthly Bite-Sized Thought Piece publications, Light Bites provides our reactions to the latest media research industry developments.

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