Welcome to the Ipsos MediaCT Light Bites Blog

Ipsos MediaCT Light Bites 

Use the Tag Cloud on the right to filter by a Keyword.
Sort by:
Page 1 of 1       1

Reading between the linesReading between the lines
John Carroll, Senior Director
23 April 2012
Whilst declining circulations and readership for newspapers and magazines are widely and regularly reported, one in ten (9%) have viewed a newspaper or magazine via tablet, e-reader or app in the last 12 months. Reading between the lines

Comments 0

The nation’s app-etite for new ways of readingThe nation’s app-etite for new ways of reading
Dawn Collis, Director
3 June 2011
Are the British hungry for new ways of consuming newspaper and magazine content? Dawn Collis, Director at Ipsos MediaCT, analyses the latest data released by the National Readership Survey (NRS). The nation’s app-etite for new ways of reading

Comments 2

The Sun Always Shines (on the National Readership Survey)The Sun Always Shines (on the National Readership Survey)
Dawn Collis, Director
17 August 2012
Using the new NRS data Dawn Collis discusses what impact the new release of the Sunday edition of the Sun has on readership. The Sun Always Shines (on the National Readership Survey)

Comments 0

These (print) times, they are a-changingThese (print) times, they are a-changing
Dawn Collis, Director
25 November 2011
With the release of NRS Quarter 3 2011 data today, the Survey is reporting some changes in both the newspaper and magazine market. These (print) times, they are a-changing

Comments 1

Why newspapers and magazines should survive the digital ageWhy newspapers and magazines should survive the digital age
John Carroll, Senior Director
1 September 2011
In our latest MediaCT Light Bites blog, John Carroll asks, in an industry where we are led to believe that print is dying and tablets are the saviour, why has print stood the test of time? Why newspapers and magazines should survive the digital age

Comments 1

Page 1 of 1       1
Add this page as a favourite.Add to My Ipsos MORI Bookmark and share this page.Bookmark & Share Email this page.Email this page Print this page.Print this page

About this blog

Ipsos MediaCT "helps clients make connections in the digital age". We do this through an in-depth understanding of how consumers access media content inside and outside of the home. In addition to our monthly Bite-Sized Thought Piece publications, Light Bites provides our reactions to the latest media research industry developments.

Read MoreRead More

curved border.