Welcome to the Ipsos MediaCT Light Bites Blog
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How the Business Elite use digital
James Torr, Senior Director
30 August 2011
With almost a third of top executives using tablets such as iPads, the business elite remains ahead of the curve in their adoption of technology and media consumption habits.
MediaCT Light Bites: Radio listening reaches record high
Andy Haylett, Survey Director
5 August 2010
The new RAJAR figures released on Thursday 5th August (Q2 2010) make for interesting reading. There are more people than ever listening to the radio – a massive 46.8 million of us listen to the radio during an average week, that’s 91% of the UK population aged 15 and over.