Do They Know It's Christmas? DAB radio listeners do.
Andy Haylett, Survey Director
12 May 2011
The 'Christmas Effect' - the number of DAB radios bought over the festive period is indicated in the first quarter of RAJAR data each year. Quarter 1 2011 is no exception, in fact there has been a larger increase this year than in the last few Christmases.

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MediaCT Light Bites: Christmas is coming – will Santa bring you a DAB radio?
John Carroll, Senior Director
3 December 2010
John Carroll, Senior Director at Ipsos MediaCT, reviews the industry tensions over the promotion of DAB radio.

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