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Welcome to the Ipsos MediaCT Light Bites Blog

Ipsos MediaCT Light Bites 

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Latest Radio Audience Figures Released Andy Haylett, Survey Director 17 May 2012 Radio expert Andy Haylett from Ipsos MediaCT presents the highlights from the latest RAJAR release. Latest Radio Audience Figures Released
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The Flow of the Online Radio Stream Andy Haylett, Survey Director 3 May 2012 Radio expert Andy Haylett tells us why he thinks the real driver of growth for digital radio going forward is online. The Flow of the Online Radio Stream
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Latest official radio listening figures released Andy Haylett, Survey Director 2 February 2012 Radio expert Andy Haylett looks at the RAJAR release for Q4 2011, following a record breaking period in Q3. Latest official radio listening figures released
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The fog is lifting on radio audience measurement John Carroll, Senior Director 16 November 2011 John Carroll on the latest trends and developments discussed at the 2011 European Radio Symposium. The fog is lifting on radio audience measurement
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The Buzz of the 2011 Radio Festival Andy Haylett, Survey Director 10 November 2011 Radio expert Andy Haylett on the successful 2011 Radio Academy Radio Festival. The Buzz of the 2011 Radio Festival
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Does the nation love their DAB radio? Andy Haylett, Survey Director 7 February 2011 18.5 million adults are DAB owners, yet only an estimated 12.6 million are confirmed listeners. What are the other 6 million doing with their DAB sets? Does the nation love their DAB radio?
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The snow helps boost local radio listening Andy Haylett, Survey Director 3 February 2011 RAJAR figures for Q4 2010 indicate an increase in radio listeners, however each one listens for shorter periods. The snow helps boost local radio listening
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MediaCT Light Bites: Radio listening reaches record high Andy Haylett, Survey Director 5 August 2010 The new RAJAR figures released on Thursday 5th August (Q2 2010) make for interesting reading. There are more people than ever listening to the radio – a massive 46.8 million of us listen to the radio during an average week, that’s 91% of the UK population aged 15 and over. MediaCT Light Bites: Radio listening reaches record high
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About this blog

Ipsos MediaCT "helps clients make connections in the digital age". We do this through an in-depth understanding of how consumers access media content inside and outside of the home. In addition to our monthly Bite-Sized Thought Piece publications, Light Bites provides our reactions to the latest media research industry developments.

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