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Twitter Goes Mobile on its BirthdayTwitter Goes Mobile on its Birthday
Gavin Sugden, Research Director
21 March 2012
The most striking thing about the use of social media in 2012 is the normality of it for many: In the modern world people want information quickly and in an easily digestible format, and this helps to explain the growth in popularity of Twitter since its inception 6 years ago. Twitter Goes Mobile on its Birthday

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Going public on the private screenGoing public on the private screen
Gavin Sugden, Research Director
16 March 2012
The rise of the smartphone has coincided with the increased popularity, and normality, of social media usage. How are the two connected? Going public on the private screen

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The Buzz of the 2011 Radio FestivalThe Buzz of the 2011 Radio Festival
Andy Haylett, Survey Director
10 November 2011
Radio expert Andy Haylett on the successful 2011 Radio Academy Radio Festival. The Buzz of the 2011 Radio Festival

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Does the nation love their DAB radio?Does the nation love their DAB radio?
Andy Haylett, Survey Director
7 February 2011
18.5 million adults are DAB owners, yet only an estimated 12.6 million are confirmed listeners. What are the other 6 million doing with their DAB sets? Does the nation love their DAB radio?

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The snow helps boost local radio listeningThe snow helps boost local radio listening
Andy Haylett, Survey Director
3 February 2011
RAJAR figures for Q4 2010 indicate an increase in radio listeners, however each one listens for shorter periods. The snow helps boost local radio listening

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MediaCT Light Bites: Radio listening reaches record highMediaCT Light Bites: Radio listening reaches record high
Andy Haylett, Survey Director
5 August 2010
The new RAJAR figures released on Thursday 5th August (Q2 2010) make for interesting reading. There are more people than ever listening to the radio – a massive 46.8 million of us listen to the radio during an average week, that’s 91% of the UK population aged 15 and over. MediaCT Light Bites: Radio listening reaches record high

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About this blog

Ipsos MediaCT "helps clients make connections in the digital age". We do this through an in-depth understanding of how consumers access media content inside and outside of the home. In addition to our monthly Bite-Sized Thought Piece publications, Light Bites provides our reactions to the latest media research industry developments.

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