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The Answer is 7,353, what is the Question?The Answer is 7,353, what is the Question?
Dawn Collis, Director
 26 August 2011
Ipsos MediaCT Light Bites Blog: Dawn Collis asks where the 7.5m News of the World readers will have gone when the NRS reveals its latest report in November. The Answer is 7,353, what is the Question?

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RAJAR Reaches Another Record HighRAJAR Reaches Another Record High
Andy Haylett, Survey Director
 4 August 2011
RAJAR today released their Quarter 2 2011 radio listening results and, the good news is - it’s more good news for radio. RAJAR Reaches Another Record High

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Does the nation love their DAB radio?Does the nation love their DAB radio?
Andy Haylett, Survey Director
 7 February 2011
18.5 million adults are DAB owners, yet only an estimated 12.6 million are confirmed listeners. What are the other 6 million doing with their DAB sets? Does the nation love their DAB radio?

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The snow helps boost local radio listeningThe snow helps boost local radio listening
Andy Haylett, Survey Director
 3 February 2011
RAJAR figures for Q4 2010 indicate an increase in radio listeners, however each one listens for shorter periods. The snow helps boost local radio listening

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About this blog

Ipsos MediaCT "helps clients make connections in the digital age". We do this through an in-depth understanding of how consumers access media content inside and outside of the home. In addition to our monthly Bite-Sized Thought Piece publications, Light Bites provides our reactions to the latest media research industry developments.

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