Welcome to the Ipsos MediaCT Light Bites Blog

Ipsos MediaCT Light Bites 

Use the Tag Cloud on the right to filter by a Keyword.
Sort by:
Page 1 of 1       1

Do They Know It's Christmas? DAB radio listeners do.Do They Know It's Christmas? DAB radio listeners do.
Andy Haylett, Survey Director
12 May 2011
The 'Christmas Effect' - the number of DAB radios bought over the festive period is indicated in the first quarter of RAJAR data each year. Quarter 1 2011 is no exception, in fact there has been a larger increase this year than in the last few Christmases. Do They Know It's Christmas? DAB radio listeners do.

Comments 1

MediaCT Light Bites: Radio listening is increasingly mobileMediaCT Light Bites: Radio listening is increasingly mobile
Charles Lawrie, Senior Research Executive
22 December 2010
Charles Lawrie of Ipsos MediaCT, gives us a flavour of the latest set of RAJAR radio listening survey results. MediaCT Light Bites: Radio listening is increasingly mobile

Comments 0

MediaCT Light Bites: Christmas is coming – will Santa bring you a DAB radio? MediaCT Light Bites: Christmas is coming – will Santa bring you a DAB radio?
John Carroll, Senior Director
3 December 2010
John Carroll, Senior Director at Ipsos MediaCT, reviews the industry tensions over the promotion of DAB radio. MediaCT Light Bites: Christmas is coming – will Santa bring you a DAB radio?

Comments 1

MediaCT Light Bites: Crossing the Digital Radio DivideMediaCT Light Bites: Crossing the Digital Radio Divide
John Carroll, Senior Director
13 September 2010
John Carroll, Senior Director at Ipsos MediaCT, shares the results of some new research on digital radio. MediaCT Light Bites: Crossing the Digital Radio Divide

Comments 0

MediaCT Light Bites: The Slow Rise of Digital RadioMediaCT Light Bites: The Slow Rise of Digital Radio
John Carroll, Senior Director
5 August 2010
The latest set of RAJAR results published on 5th August 2010 (Q2 2010) shows that the current UK digital share of radio listening is 25%, meaning we are now half way towards the Government’s target of 50% set for the switchover from analogue to digital broadcasting. MediaCT Light Bites: The Slow Rise of Digital Radio

Comments 0

Page 1 of 1       1
Add this page as a favourite.Add to My Ipsos MORI Bookmark and share this page.Bookmark & Share Email this page.Email this page Print this page.Print this page

About this blog

Ipsos MediaCT "helps clients make connections in the digital age". We do this through an in-depth understanding of how consumers access media content inside and outside of the home. In addition to our monthly Bite-Sized Thought Piece publications, Light Bites provides our reactions to the latest media research industry developments.

Read MoreRead More

curved border.