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Ipsos MediaCT Light Bites 

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Smartphones on the rise – but for how long? Smartphones on the rise – but for how long?
Quinton Lucion, Research Executive
16 May 2011
Last year saw a surge of activity surrounding the smartphone industry. That was in 2010 – has this changed at all in 2011? Smartphones on the rise – but for how long?

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Do They Know It's Christmas? DAB radio listeners do.Do They Know It's Christmas? DAB radio listeners do.
Andy Haylett, Survey Director
12 May 2011
The 'Christmas Effect' - the number of DAB radios bought over the festive period is indicated in the first quarter of RAJAR data each year. Quarter 1 2011 is no exception, in fact there has been a larger increase this year than in the last few Christmases. Do They Know It's Christmas? DAB radio listeners do.

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The Bigger and Older Nation The Bigger and Older Nation
John Carroll, Senior Director
3 May 2011
It has been well reported that we are getting older as a nation. Is the media industry taking heed? The Bigger and Older Nation

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MediaCT Light Bites: Radio listening is increasingly mobileMediaCT Light Bites: Radio listening is increasingly mobile
Charles Lawrie, Senior Research Executive
22 December 2010
Charles Lawrie of Ipsos MediaCT, gives us a flavour of the latest set of RAJAR radio listening survey results. MediaCT Light Bites: Radio listening is increasingly mobile

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MediaCT Light Bites: Christmas is coming – will Santa bring you a DAB radio? MediaCT Light Bites: Christmas is coming – will Santa bring you a DAB radio?
John Carroll, Senior Director
3 December 2010
John Carroll, Senior Director at Ipsos MediaCT, reviews the industry tensions over the promotion of DAB radio. MediaCT Light Bites: Christmas is coming – will Santa bring you a DAB radio?

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About this blog

Ipsos MediaCT "helps clients make connections in the digital age". We do this through an in-depth understanding of how consumers access media content inside and outside of the home. In addition to our monthly Bite-Sized Thought Piece publications, Light Bites provides our reactions to the latest media research industry developments.

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