Media Research: Reasons to be cheerful
John Carroll, Senior Director
13 December 2011
In a year sandwiched between the General Election and the Olympics, what has 2011 meant for the media research industry? If the research showcased at this year’s Media Research Group (MRG) Conference is anything to go by, then it has been a year of experimentation and change.
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MediaCT Light Bites: More Good News For Digital Print
John Carroll, Senior Director
31 August 2010
The latest set of National Readership Survey (NRS) results published on 27 August shows that the nation is increasingly embracing technology and the digital world.
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MediaCT Light Bites: Radio listening reaches record high
Andy Haylett, Survey Director
5 August 2010
The new RAJAR figures released on Thursday 5th August (Q2 2010) make for interesting reading. There are more people than ever listening to the radio – a massive 46.8 million of us listen to the radio during an average week, that’s 91% of the UK population aged 15 and over.
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MediaCT Light Bites: Read All About It!
John Carroll, Senior Director
27 August 2010
The Q2 2010 National Readership Survey results were released on 27 August and provide newspaper and magazine publishers with the official readership estimates for their publications.
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MediaCT Light Bites: The Slow Rise of Digital Radio
John Carroll, Senior Director
5 August 2010
The latest set of RAJAR results published on 5th August 2010 (Q2 2010) shows that the current UK digital share of radio listening is 25%, meaning we are now half way towards the Government’s target of 50% set for the switchover from analogue to digital broadcasting.
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The Tablet is a game changer
John Carroll, Senior Director
1 July 2011
John Carroll, from Ipsos MediaCT, on the recent Big Tablet Debate hosted by News International and Haymarket.
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