Social media and mobile – buzzwords of the year (again)
John Carroll, Senior Director
21 February 2012
The use of mobile or social media is now the norm for most of our surveys’ respondents. Is the research industry up to the challenge?
Comments 1
Are targeted TV ads smart?
John Carroll, Senior Director
14 February 2012
Can we be certain that the increased targeting of advertising is going to be attractive to consumers in the future?
Comments 0
Latest official radio listening figures released
Andy Haylett, Survey Director
2 February 2012
Radio expert Andy Haylett looks at the RAJAR release for Q4 2011, following a record breaking period in Q3.
Comments 5
Nextradio gives a glimpse of the future
Andy Haylett, Survey Director
16 September 2011
MediaCT Light Bites: Andy Haylett left the Nextradio conference with a real feeling of positivity and excitement at what the future holds for radio.
Comments 3
Why newspapers and magazines should survive the digital age
John Carroll, Senior Director
1 September 2011
In our latest MediaCT Light Bites blog, John Carroll asks, in an industry where we are led to believe that print is dying and tablets are the saviour, why has print stood the test of time?
Comments 1