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MediaCT Light Bites: The Slow Rise of Digital RadioMediaCT Light Bites: The Slow Rise of Digital Radio
John Carroll, Senior Director
 5 August 2010
The latest set of RAJAR results published on 5th August 2010 (Q2 2010) shows that the current UK digital share of radio listening is 25%, meaning we are now half way towards the Government’s target of 50% set for the switchover from analogue to digital broadcasting. MediaCT Light Bites: The Slow Rise of Digital Radio

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The Flow of the Online Radio StreamThe Flow of the Online Radio Stream
Andy Haylett, Survey Director
 3 May 2012
Radio expert Andy Haylett tells us why he thinks the real driver of growth for digital radio going forward is online. The Flow of the Online Radio Stream

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Ipsos MediaCT "helps clients make connections in the digital age". We do this through an in-depth understanding of how consumers access media content inside and outside of the home. In addition to our monthly Bite-Sized Thought Piece publications, Light Bites provides our reactions to the latest media research industry developments.

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