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Welcome to the Ipsos MediaCT Light Bites Blog

Ipsos MediaCT Light Bites 

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The Sun Always Shines (on the National Readership Survey) Dawn Barry, Director 17 August 2012 Using the new NRS data Dawn Collis discusses what impact the new release of the Sunday edition of the Sun has on readership. The Sun Always Shines (on the National Readership Survey)
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RAJAR Quarter 2, 2012 – Radio Joins the Online Community Andy Haylett, Survey Director 2 August 2012 Radio expert Andy Haylett from Ipsos MediaCT presents the highlights from the latest RAJAR release. RAJAR Quarter 2, 2012 – Radio Joins the Online Community
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MediaCT Light Bites: Radio listening is increasingly mobile Charles Lawrie, Senior Research Executive 22 December 2010 Charles Lawrie of Ipsos MediaCT, gives us a flavour of the latest set of RAJAR radio listening survey results. MediaCT Light Bites: Radio listening is increasingly mobile
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MediaCT Light Bites: Christmas is coming – will Santa bring you a DAB radio? John Carroll, Senior Director 3 December 2010 John Carroll, Senior Director at Ipsos MediaCT, reviews the industry tensions over the promotion of DAB radio. MediaCT Light Bites: Christmas is coming – will Santa bring you a DAB radio?
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About this blog

Ipsos MediaCT "helps clients make connections in the digital age". We do this through an in-depth understanding of how consumers access media content inside and outside of the home. In addition to our monthly Bite-Sized Thought Piece publications, Light Bites provides our reactions to the latest media research industry developments.

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