Are targeted TV ads smart?
John Carroll, Senior Director
14 February 2012
Can we be certain that the increased targeting of advertising is going to be attractive to consumers in the future?
Comments 0
Are we gambling with the truth?
John Carroll, Senior Director
18 October 2012
John Carroll talks about big data and what to expect from this year's Media Research Group conference in Monte Carlo.
Comments 1
Going public on the private screen
Gavin Sugden, Research Director
16 March 2012
The rise of the smartphone has coincided with the increased popularity, and normality, of social media usage. How are the two connected?
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Latest official radio listening figures released
Andy Haylett, Survey Director
2 February 2012
Radio expert Andy Haylett looks at the RAJAR release for Q4 2011, following a record breaking period in Q3.
Comments 5
Latest Radio Audience Figures Released
Andy Haylett, Survey Director
17 May 2012
Radio expert Andy Haylett from Ipsos MediaCT presents the highlights from the latest RAJAR release.
Comments 2
Latest RAJAR radio audience listening results released
Andy Haylett, Survey Director
28 October 2010
The latest RAJAR results show that 91% of people aged 15 and over are listening to the radio each week.
Comments 0
MediaCT Light Bites: Christmas is coming – will Santa bring you a DAB radio?
John Carroll, Senior Director
3 December 2010
John Carroll, Senior Director at Ipsos MediaCT, reviews the industry tensions over the promotion of DAB radio.
Comments 1
MediaCT Light Bites: Crossing the Digital Radio Divide
John Carroll, Senior Director
13 September 2010
John Carroll, Senior Director at Ipsos MediaCT, shares the results of some new research on digital radio.
Comments 0
MediaCT Light Bites: Has online research killed quality?
John Carroll, Senior Director
20 October 2010
In the latest Light Bite from Ipsos MediaCT, John Carroll examines the effect that online research has had on the quality of the results.
Comments 0
MediaCT Light Bites: More Good News For Digital Print
John Carroll, Senior Director
31 August 2010
The latest set of National Readership Survey (NRS) results published on 27 August shows that the nation is increasingly embracing technology and the digital world.
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