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The Financial Statement Blog

The Finaancial Statement Blog
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Blog: Measuring Financial Security and Vulnerability Charles Adriaenssens, Head of Financial Services 18 July 2014 Charles Adriaenssens of our Ipsos Loyalty Financial team spoke at the House of Commons about our Genworth research in 20 countries on household financial vulnerabilities. Blog: Measuring Financial Security and Vulnerability
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Four ways to turn good press relations into outstanding ones Chris O'Brien, Associate Director 7 May 2014

Chris O'Brien highlights the methods being used by press teams to develop strong relationships with Financial Journalists.

Four ways to turn good press relations into outstanding ones

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Which websites do personal finance journalists rely on in 2013? Chris O'Brien, Associate Director 19 December 2013 Chris O'Brien reveals the 'go-to' websites and social media platforms for today's personal finance journalists. Which websites do personal finance journalists rely on in 2013?
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High expectations for asset management amongst Britain’s financial media Chris O'Brien, Associate Director 1 October 2013 Strong stock market performance at the beginning of the year has contributed to heightened expectations for the country’s asset management sector, writes Chris O'Brien, Financial Services team in Ipsos Loyalty. High expectations for asset management amongst Britain’s financial media
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Britain’s top business journalists feel the economic tide is turning Chris O'Brien, Associate Director 6 August 2013 For the first time since the financial crisis, our Business and Financial Journalist survey shows that over half of Britain’s top journalists say they expect the economy to improve over the next twelve months. Britain’s top business journalists feel the economic tide is turning
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Key trends in Big Data and the opportunity this provides for the Market Research industry Charles Adriaenssens, Head of Financial Services 29 May 2013 Financial Statement blog: Charles Adriaenssens asks how our industry should approach Big Data and incorporate it into its offer. Key trends in Big Data and the opportunity this provides for the Market Research industry
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Online product innovation that benefits the consumer is welcomed by personal finance journalists Charles Adriaenssens, Head of Financial Services 22 February 2013 In our latest Financial Statement blog, Charles Adriaenssens says personal finance journalists (PFJs) welcome recent innovative in consumer financial products.  Online product innovation that benefits the consumer is welcomed by personal finance journalists
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A complete dissolution of confidence: how it’s not just Britain’s banks that are no longer considered trustworthy Chris O'Brien, Associate Director 27 November 2012 Now it is not just bankers that the public mistrust: Chris O'Brien of Ipsos Loyalty on how the influential are viewed with suspicion by the public. A complete dissolution of confidence: how it’s not just Britain’s banks that are no longer considered trustworthy
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“I am leaving my bank. Who should I switch to?" Chris O'Brien, Associate Director 6 August 2012 Chris O'Brien looks at the power of recommendation and why more people, when asked who they would switch to, do not mention the larger banks. “I am leaving my bank. Who should I switch to?"
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Consumers feel better off in 2012, and are more likely to be in a position to save Chris O'Brien, Associate Director 5 March 2012 Financial Statement Blog: Chris O'Brien suggests now is the time for financial services companies, and the Government, to encourage consumers to save for the future. Consumers feel better off in 2012, and are more likely to be in a position to save
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About this blog

Ipsos MORI are passionate about researching the Financial Services sector. Using both traditional and innovative research techniques, we help our clients achieve mutually profitable relationships. More than a blog, The Financial Statement expresses our POV on financial current events and topical issues, with a team of contributors from across our practices providing a well-rounded view. We want our audience to comment on our views and, indeed, to challenge us.

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