Ipsos MORI boasts world renowned experts on political, social, media and consumer research. Read our analysis of the latest social and consumer issues.
Smartphone advertising: form, functionality and brand
10 January 2012
Louise Brice of Ipsos ASI in Campaign magazine blogs on Smartphone ads - who are the winners?
Steve Jobs fact #65
10 November 2011
Louise Brice of Ipsos ASI writes in Media Week on Steve Jobs as a brand guardian at Apple and how a single minded vision, delivered across platforms, is the key to successful advertising.
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