Show mothers (and fathers) you care...
18 November 2011
Mothercare has suffered a tough 2011 with profit warnings and falling sales. It needs to do more to get parents back on side, says Laura Furniss, development manager, Ipsos MORI.

Who makes the brand choice in your house – the chicken or the egg?
17 October 2011
Do we shape our children's future brand choices or do they help to shape ours, asks Laura Furniss in Brand Republic magazine.

The challenge of our young people
16 February 2010
Whoever wins the election, and whatever the next regime has in store for public services, one key issue will remain our young people, says Ben Page, Chief Executive, Ipsos MORI.

Finding the good from within: teachers as role models
22 January 2010
This article was written by Ben Page and Sally Panayiotou from Ipsos MORI and produced for Navigate as a Special Report.