BE:ASIA is the only survey that reaches into the corner offices of the region's largest and most important corporations. We talk to the true decision makers, people whose purchasing decisions are pivotal to the fortunes of a whole range of industries including B2B, finance, airlines, hotels, luxury goods and cars.
BE:ASIA is the only cross-media survey that covers this highly valuable audience and it is recognised as an essential planning and sales tool for media owners, advertisers and agencies wishing to target Asia's top business executives.
BE:ASIA 2012 is the 14th so far in the series and during all its existence it has remained unrivalled in the seniority, influence and wealth of the audience it represents.
Please join us for a unique insight into the lives and media habits of the Asian Business Elite at the launch of BE:ASIA 2012.
Breakfast & registration: 8.30am - 9.30am
Presentation: 9.30am - 10.00am
Conrad Centennial Singapore
(North Ballroom, Level 2)
Two Temasek Boulevard