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Highest students’ participation and satisfaction in ten years shows the 2014 National Student Survey 28 August 2014 Once again Ipsos MORI has hit a record with the National Student Survey (NSS), achieving a response rate of 71% among the eligible student population of nearly half a million students. Highest students’ participation and satisfaction in ten years shows the 2014 National Student Survey
Getting Personal: The Ever Growing Debate around Brand and Personalisation 20 August 2014 In the latest blog for Campaign, Rachael Camp,from Ipsos ASI, is guest blogger and looks at brand personalisation and the associated consumer concerns. Getting Personal: The Ever Growing Debate around Brand and Personalisation
Yes, that’s a fine result but what does it really mean? 18 August 2014 The face of public engagement is changing with more open consultation and fewer representative surveys being done. Both approaches are valid, but which one is the best approach for gathering the information that you need? Rose Neville discusses the benefits of both in her blog. Yes, that’s a fine result but what does it really mean?
Neuroscience and marketing: what you need to know 6 August 2014 Marketing Week's feature on neuroscience research includes an interview with Ipsos ASI, predicting that neuroscience research business will generate more than five times as much income this year as it did just two years ago. Neuroscience and marketing: what you need to know
Driving DAB Forward 31 July 2014 Radio expert Andy Haylett from Ipsos MediaCT presents the highlights from the latest RAJAR release. Driving DAB Forward
The Empowered Female Consumer: A New Representation of Women in Advertising? 25 July 2014 Latest Campaign blog from guest author Rachel Camp looks at consumer empowerment in advertising, citing the Always' 'Like a Girl' campaign.  The Empowered Female Consumer: A New Representation of Women in Advertising?
Music Can’t Buy Me Love 25 July 2014 On the 50th anniversary of The Beatles' A Hard Day's Night, Ipsos MediaCT's John Carroll looks at whether music can buy love for today's generation. Music Can’t Buy Me Love
China meat scandal: Are consumers turning on Western fast food brands? 24 July 2014 In light of another food scandal, Managing Director of Ipsos MORI Reputation Centre, Milorad Ajder, discusses the power of trust and image in City AM.  China meat scandal: Are consumers turning on Western fast food brands?
Blog: Measuring Financial Security and Vulnerability 18 July 2014 Charles Adriaenssens of our Ipsos Loyalty Financial team spoke at the House of Commons about our Genworth research in 20 countries on household financial vulnerabilities. Blog: Measuring Financial Security and Vulnerability
What do school leaders and the public really think? 30 June 2014 Ben Page, chief executive, blogs on the findings of our survey for The Key network of school leaders. What do school leaders and the public really think?
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