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New Trends in shopping
26 October 2012
Louise Brice in Brand Republic looks at why being able to spot and ride the wave of a new trend is both very difficult and yet extremely profitable if you get it right.
The Moments that Matter
17 February 2012
By using data intelligently, supermarkets can make the most of the moments that matter to their customers, writes Claire Emes, head of trends & insight, Ipsos Loyalty in Brand Republic.
Do loyalty schemes invade privacy?
21 December 2011
With new technologies meaning that loyalty schemes can be embedded further and further into our lives, how far is too far? Fiona Moss comments in iMedia.
Customer Loyalty in 2011
25 November 2011
When it comes to customer loyalty schemes, marketers are starting from a position of strength, writes Simon Atkinson in Brand Republic.
Retain and Keep Up, or Lose
9 September 2011
Chris O'Brien looks at how the ICB report may affect the future of retail banking in the UK.
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