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Making Christmas payments easier? 21 November 2012 A new ad for Barclaycard's contactless payment system could herald a big year for innovative mobile payment technologies, writes Matt Prince and Jamie Robertson in Brand Republic. Making Christmas payments easier?
Nelson's Column: How a mobile app revolutionised exhibitor engagement 31 July 2012 Andrew Nelson of our Ipsos MORI Digital team blogs in his latest column for The Wall how a mobile app scored a hole-in-one for customers at a Golf Live event. Nelson's Column: How a mobile app revolutionised exhibitor engagement
The Winner Takes it All 6 June 2012 Data from Ipsos MORI's mobile passive measurement study suggests the early (angry) bird gets the worm, writes Ipsos ASI's Louise Brice in MediaWeek. The Winner Takes it All
Ipsos OTX MediaCT nominated for MRC Award 15 April 2011 Ipsos OTX MediaCT has been nominated as a finalist for the prestigious Market Research Conference (MRC) award for its Appcast project work with Lumi Mobile. Ipsos OTX MediaCT nominated for MRC Award
ABC research gets a backstage pass to viewers' living rooms 1 March 2011 ABC and Ipsos OTX MediaCT conducted experimental research live during the Oscar telecast using downloaded mobile apps to get a peek at how viewers were reacting to the show. ABC research gets a backstage pass to viewers' living rooms
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