Latest News

Read the latest news and research findings from Ipsos MORI. Access media resources and information for journalists and programme makers.

Filter Latest News...

View AllView All
Or filter by
select
Use the Tag Cloud on the right to filter by a Keyword.
Sort by:
Page 1 of 3       1 2 3

'Ad’ enough? What to consider when advertising to mobile shoppers'Ad’ enough? What to consider when advertising to mobile shoppers
14 May 2012
Gavin Sugden of Ipsos MediaCT in his latest blog for The Wall says the latest Ipsos/Yahoo research shows similarities between mobile and traditional media advertising. 'Ad’ enough? What to consider when advertising to mobile shoppers

Appy New YearAppy New Year
11 January 2013
In her latest blog Ines Nadal, Head of Trends and Futures, Ipsos ASI looks at how apps have changed the way we get fit, monitor our health and help us keep our new year’s resolutions. Appy New Year

Blinking red light and cute little buzz, where has my BlackBerry friend gone?Blinking red light and cute little buzz, where has my BlackBerry friend gone?
13 October 2011
Louise Brice of Ipsos ASI tells MediaWeek that according to our latest TechTracker, nearly 1 in 4 adults have had to go cold turkey during the BlackBerry outage. Blinking red light and cute little buzz, where has my BlackBerry friend gone?

Captains of IndustryCaptains of Industry
13 March 2013
Ipsos MORI presents the 2012 results from the annual Captains of Industry study tapping into the opinions of Britain’s business leaders with a sophisticated infographic. Captains of Industry

From the brick to slick – 40 years of the mobile phoneFrom the brick to slick – 40 years of the mobile phone
9 April 2013
In his new blog Tom Cross talks about the last 40 years of mobile phone evolution and what the future might bring. From the brick to slick – 40 years of the mobile phone

Going public on the private screenGoing public on the private screen
16 March 2012
The rise of the smartphone has coincided with the increased popularity, and normality, of social media usage. How are the two connected? Going public on the private screen

How much will mobile behaviour change with new superfast internet access?How much will mobile behaviour change with new superfast internet access?
6 December 2012
In her newest blog Mary Fitzpatrick talks about 4G and how it could change mobile behaviour. How much will mobile behaviour change with new superfast internet access?

If everyone else is going mobile, should you?If everyone else is going mobile, should you?
4 May 2012
In Campaign, Tara Beard-Knowland of Ipsos ASI writes that while its is arguable whether mobile is a bandwagon to jump on, it is effective if you have a clear goal and target audience. If everyone else is going mobile, should you?

iPad - the Apple of the business elite’s eyeiPad - the Apple of the business elite’s eye
3 August 2011
The iPad is the Apple of the global Business Elite's eye, while iPhone has made serious inroads into BlackBerry's dominance of the business smartphone market. iPad - the Apple of the business elite’s eye

Ipsos MediaCT and Zokem launch M3Ipsos MediaCT and Zokem launch M3
24 June 2011
Ipsos MediaCT and mobile measurement company Zokem team up to provide smartphone and tablet usage data to UK clients through M3. Ipsos MediaCT and Zokem launch M3

Page 1 of 3       1 2 3
Add this page as a favourite.Add to My Ipsos MORI Bookmark and share this page.Bookmark & Share Email this page.Email this page Print this page.Print this page