Ipsos MORI Case Studies

Ipsos MORI is world renowned for its research work for large international clients including FTSE 100 companies, the government and the public sector. We strive to understand our clients' businesses, developing customised research that delivers actionable results. Learn more about how our clients are benefitting from our expertise.

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Civil ServiceCivil Service
22 September 2010
This was a pilot for the wider employee survey to be introduced across the Civil Service. The focus of the survey was on employee engagement. For each Fast Stream member taking part, an index score was derived from the average response to key questions. this ultimately measured how engaged participants were with their work and their employer. Civil Service

Global Investment BankGlobal Investment Bank
2 September 2010
Our client, a global investment bank, needed to improve its Employer Value Proposition (EVP) to distinguish it from those of its major competitors. Global Investment Bank

3i3i
2 September 2010
Ipsos MORI is commissioned every two years to conduct a full census of 3i’s staff, world-wide. The original objective of this work was to focus on the effectiveness of internal communications, but it rapidly expanded to a broader assessment of 3i as an employer, covering career development, cultural issues, management practices, its image to the outside world, as well as communications. 3i

Fast-Moving Consumer Goods (FMCG)Fast-Moving Consumer Goods (FMCG)
2 September 2010
Our client, a global FMCG brand, identified high attrition rates at their UK-based hub site. On this basis, it wanted to investigate more about working life at the site and identify the potential triggers for staff choosing to leave the organisation. The key objective for the organisation was to use research findings to identify solutions for encouraging retention of existing staff. Fast-Moving Consumer Goods (FMCG)

AllianzAllianz
20 August 2010
Allianz Insurance plc, the leading UK insurer, has in recent years striven to foster greater levels of staff productivity and engagement. Ipsos MORI has been partnering Allianz since 2004, conducting regular research among its c.5,000 employees to support these objectives. Allianz

Cultural Community SurveyCultural Community Survey
28 February 2010
An Ipsos MORI case study to establish the impact of the services that Wigan Leisure and Culture Trust provides has on people's lives and to identify the strengths and weakness of the service offering. Cultural Community Survey

Ipsos ASI Case Study - Evian Ipsos ASI Case Study - Evian
16 November 2009
2008 saw Evian® become the Official Bottled Water of Wimbledon. Evian® required independent, credible research to understand how the Sponsorship was perceived by consumers and its impact on the Evian® brand. Ipsos ASI Case Study - Evian

Customer Marketing Analytics Case Study - Homebase
8 July 2009
A case study covering work carried out by the Customer Marketing Analytics team for Homebase. Customer Marketing Analytics Case Study - Homebase

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