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A New Reality: government and the IPOD generation
This report suggests some ways that politics can connect up with IPODs. It draws on the latest research into young people’s attitudes in general and into successful consumer relationships, including branding. While IPODs do want a new relationship with government, different from the status quo, the good news is that we can learn from the relationships which are already working in other areas of their lives.
Are you being served?
8 March 2012
The LGA and the London Councils Self Improvement Board commissioned Ipsos MORI to undertake this review to help develop a set of questions and accompanying guidance that councils can choose to use in their own local surveys. This document outlines the findings of our review.
Understanding your Stakeholders
Why is stakeholder management important? Stakeholder management has long been recognised as a central part of an organisation’s effectiveness.