Ipsos MORI is one of the leading political, social and business research companies in the UK and Ireland. We produce many reports and thought pieces which review our research and thinking across a broad range of topics.
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HIV Management in Russia vs. USA
28 November 2013
In this White Paper, our Global Antiviral team examine the infrastructure of the healthcare systems in Russia and the USA with respect to the management of HIV patients.
Ipsos Health Physician Paper
1 June 2008
In a world facing a global credit crunch, political and pricing pressures are increasingly brought to bear within the physician's office.
Ipsos MORI Health Flyer
1 May 2009
Ipsos MORI Health focuses on providing pharmaceutical companies in the UK with a holistic understanding across all healthcare stakeholders and customer groups. We have a particular expertise in helping clients understand how to operate when faced with complex policy issues.
Market Access Article
1 April 2009
Understanding market access means considering the interaction and 'balance of influence' of each stakeholder group to identify and address the opportunities and risks.
Oncology: the Disease, the Dynamics & the Difficulties of Global Market Research
15 April 2014
Using data from Ipsos Healthcare's Global Oncology Monitor, together with secondary research and extensive experience, this paper offers an introduction to the highly complex disease area of oncology. It also highlights some of the distinct challenges of marketing or conducting marketing research for oncology products globally, helping marketing professionals to avoid common pitfalls.
The Patient Journey in High Resolution
25 September 2013
This Ipsos Healthcare white paper outlines a new approach to understanding the patient journey, illustrated by original research into the melanoma patient experience.
Thinking Reputation - February 2014
5 February 2014
Welcome to Thinking Reputation – including news, views and updates on our latest research findings, from Ipsos MORI’s Reputation Centre.
United Breaks Guitars - The Rise of the Prosumer
23 June 2010
The paper, entitled “United Break Guitars: The Rise of the Pro-Sumer”, focused on drawing learnings from the consumer world into that of the pharmaceutical industry and in particular how the advent of Web 2.0 has provided consumers and patients (who in reality is the same person) with a much wider platform to collect and also disseminate information.