Ipsos MORI Publications

Ipsos MORI is one of the leading political, social and business research companies in the UK and Ireland. We produce many reports and thought pieces which review our research and thinking across a  broad range of topics.

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Breakfast Radio: The most important media of the day?Breakfast Radio: The most important media of the day?
16 October 2012
Using the new product Censydiam MediaCT investigates how inner needs in the morning influence our choice in breakfast radio. Breakfast Radio: The most important media of the day?

Ipsos MediaCT White Paper: Data FusionIpsos MediaCT White Paper: Data Fusion
7 June 2011
This latest Ipsos MediaCT white paper looks at how data fusion started, how it stumbled (but recovered), leading on to the present, and its future potential. Ipsos MediaCT White Paper: Data Fusion

Crossing the Digital Radio DivideCrossing the Digital Radio Divide
13 April 2011
John Carroll, Senior Director at Ipsos MediaCT, provides a status report on radio’s progress towards a digital Britain. Crossing the Digital Radio Divide

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