Ipsos MORI conducted a review of how local councils can best benchmark on key perception-based measures for the Local Government Association and London Councils.

It was carried out between October 2011 and February 2012.

This review consisted of: 

• a rapid literature review of key technical issues;
• interviews with senior stakeholders to gain insight to the needs of the sector; and
• a review of questions that could form core benchmarking data – which included cognitive testing of existing questions.

This was supplemented by an informal consultation whereby local authorities were invited to submit their viewpoints, along with information about their current research methods and benchmarking practices for satisfaction data.