Ipsos MORI Research Archive

Ipsos MORI is one of the leading political, social and business research companies in the UK and Ireland. We produce a huge volume of surveys and research, working with hundreds of clients across the public and private sectors. Our polls consist of tracking data from our research on a wide variety of subjects, including education, healthcare, crime, the monarchy, race, business and politics. Our survey data encapsulates the views, experiences and behaviours of the general public and specific audiences. Our long term political and social trends, collected over the last 30+ years, are unrivalled amongst polling organisations.

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Almost half of us believe in Guardian Angels
16 September 2009
According to an Ipsos MORI survey, 46% of Britain’s adults say they believe in Guardian Angels and 3 out of 4 of these people agree that their Guardian Angel has helped them in their everyday life.

BBC Survey on Trust Issues
22 January 2008
The survey was intended to enhance our understanding of the public's beliefs and attitudes on a variety of subjects; in particular the trust they place in various organisations.

Survey on Beliefs
31 October 2007
Ipsos MORI and Ben Schott of 'Schott's Almanac' have teamed up to explore the British public's attitudes towards beliefs.

BBC Survey On The Origins Of Life
30 January 2006
Ipsos MORI carried out a survey for the BBC Horizon programme, looking at beliefs among the British public on how life started in earth and what should be taught in science classes on this topic.

Britain Today
23 January 2006
Questions about happiness, worries, voting intention, Britain and being British, society, public services, perception of party leaders, sentencing/ punishment for crimes and spiritual beliefs.

Will People Live Longer Than They Expect?
21 March 2005
Analysis of a MORI survey, conducted by the Centre for Risk and Insurance Studies at Nottingham University Business School, shows that, on average, people tend to underestimate how long they are likely to live. The analysis shows that people tend to underestimate the true figure (based on current official mortality figures produced by the Government Actuary's Department (GAD)) by over five years (4.62 years for men, 5.95 years for women).

Paranormal Survey
February 1998
Research study conducted for The Sun Newspaper. MORI interviewed a representative quota sample of 721 adults aged 18+ across Great Britain by telephone between 4-5 February 1998.