Ipsos MORI Research Archive

Ipsos MORI is one of the leading political, social and business research companies in the UK and Ireland. We produce a huge volume of surveys and research, working with hundreds of clients across the public and private sectors.  Our polls consist of tracking data from our research on a wide variety of subjects, including education, healthcare, crime, the monarchy, race, business and politics. Our survey data encapsulates the views, experiences and behaviours of the general public and specific audiences.  Our long term political and social trends, collected over the last 30+ years, are unrivalled amongst polling organisations.

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Referendum on Scottish Independence: Question TestingReferendum on Scottish Independence: Question Testing
30/01/2013
We were commissioned by the Electoral Commission to assist in its independent assessment of the intelligibility of the Scottish Government’s proposed referendum question: Do you agree that Scotland should be an independent country? Referendum on Scottish Independence: Question Testing

Business leaders fear impact of independenceBusiness leaders fear impact of independence
7/12/2012
The majority of business leaders believe that independence would have a negative impact on both their own business and the wider business community in Scotland. Business leaders fear impact of independence

Support for independence continues to fall as Labour narrows gap with SNPSupport for independence continues to fall as Labour narrows gap with SNP
18 October 2012
Our latest Scottish Public Opinion Monitor for The Times shows that support for independence continues to fall Support for independence continues to fall as Labour narrows gap with SNP

Three in ten may change their vote in the referendum if Devo+ is offered in advanceThree in ten may change their vote in the referendum if Devo+ is offered in advance
4 July 2012
Three in ten of Scots could change how they vote in the referendum if it was clear in advance that a ‘No’ vote would still result in Devo+ proposals being implemented. Three in ten may change their vote in the referendum if Devo+ is offered in advance

Increased powers is the favoured option for Scotland’s futureIncreased powers is the favoured option for Scotland’s future
21 June 2012
The majority of the Scottish public wants to see further powers given to the Scottish Parliament though Devo Plus proposals according to our poll for Reform Scotland. Increased powers is the favoured option for Scotland’s future

35 years of Scottish attitudes towards independence35 years of Scottish attitudes towards independence
15 March 2012
An analysis of three decades of polling on attitudes towards independence in Scotland. 35 years of Scottish attitudes towards independence

Public Attitudes Towards Scotland's Constitutional FuturePublic Attitudes Towards Scotland's Constitutional Future
6 March 2012
The poll explored attitudes towards a range of issues surrounding the constitutional debate, including independence, devolution max, the impact of independence, important issues in the debate and who should lead the 'no'campaign. Public Attitudes Towards Scotland's Constitutional Future

Scots back inclusion of ‘Devolution Max’ question in referendumScots back inclusion of ‘Devolution Max’ question in referendum
2 March 2012
Six in 10 Scots want the referendum on Scotland’s constitutional future to include a separate question on the proposal for substantial new powers to the Scottish Parliament, known as ‘Devolution Max’. Scots back inclusion of ‘Devolution Max’ question in referendum

Economic optimism falls when Scots consider independenceEconomic optimism falls when Scots consider independence
29 February 2012
The prospect of Scotland becoming an independent country leaves the public feeling less optimistic about their personal financial situation and about economic conditions in Scotland, according to our latest poll in the Times. Economic optimism falls when Scots consider independence

Four in ten Scots back independence Four in ten Scots back independence
31 January 2012
In the first significant test of public opinion using the Scottish Government’s proposed referendum question, four in ten Scots agree that Scotland should be an independent country. Four in ten Scots back independence

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