Business leaders agree the Olympics increased Britain’s standing in the world
31 December 2012
The Olympics have increased Britain’s standing on the world’s stage but most Captains of Industry have not seen any direct effect on their own business.

2012’s strong overseas impact for the UK
18 December 2012
Research by Ipsos MORI for the British Council shows that the UK’s big events of the past year – including the Olympics, Paralympics and Jubilee – have improved the UK’s reputation overseas and created substantial new interest in the country as a place to visit, study and do business.

Britons surprised by how Olympics brought country together
19 August 2012
Most Britons are surprised by how much the Olympic Games has brought the country together, and think it will have a lasting positive impact on British society, according to new research by Ipsos MORI for think-tank British Future.

Olympics boosts opinion of BBC, Royal Family and London
15 August 2012
Britons say the Olympic Games has had a positive effect on their views of the BBC, the Royal Family and the people of London, according to a new Ipsos MORI post-Olympics poll.

The Olympics will cheer us up say Britons in Ipsos MORI poll
20 July 2012
Despite the weather, the traffic, and G4S, most Britons expect the Olympics to have a positive effect on the mood of the British public according to a new poll by Ipsos MORI.

Most Londoners identify prospect of Olympic legacy
18 July 2012
An Ipsos MORI poll for London Councils finds Londoners positive about the benefits of the capital being host city with three-quarters identifying a legacy.

London 2012: Olympic sponsors score low recognition
26 January 2012
With six months to go until the London 2012 Olympics starts, the benefits of being an Olympic sponsor have yet to be realised says a new Ipsos MORI poll.

London 2012: Support 'high' among Londoners despite 'unfair' ticketing
26 July 2011
About 57% of Londoners feel the ticket sales for the 2012 Olympics was "not fair", but this has not dented the support for the event being held in the city, Ipsos MORI research for BBC London has found.

Londoners' Attitudes to the 2012 Olympics
28 July 2010
Between 15 - 19 July 2010, Ipsos MORI contacted 1,002 people, aged above 17 and living in London, and asked identical questions to a survey we carried out in November 2006. The results of the survey were released to coincide with the two-year countdown to the Games.

BBC London Olympics Survey
7 December 2006
More than two-thirds of Londoners support London hosting the 2012 Olympic games (69%).