Ipsos MORI Research Archive

Ipsos MORI is one of the leading political, social and business research companies in the UK and Ireland. We produce a huge volume of surveys and research, working with hundreds of clients across the public and private sectors. Our polls consist of tracking data from our research on a wide variety of subjects, including education, healthcare, crime, the monarchy, race, business and politics. Our survey data encapsulates the views, experiences and behaviours of the general public and specific audiences. Our long term political and social trends, collected over the last 30+ years, are unrivalled amongst polling organisations.

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Britain Has Become A Nation Addicted To Puzzles.
November 1998
Nearly three quarters of people in the UK now do some sort of puzzle, from newspaper crosswords and coffee-break teasers to puzzles in magazines and even taking part at home in TV shows like Countdown on Channel 4.