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Ipsos MORI Research Archive

Ipsos MORI is one of the leading political, social and business research companies in the UK and Ireland. We produce a huge volume of surveys and research, working with hundreds of clients across the public and private sectors.  Our polls consist of tracking data from our research on a wide variety of subjects, including education, healthcare, crime, the monarchy, race, business and politics. Our survey data encapsulates the views, experiences and behaviours of the general public and specific audiences.  Our long term political and social trends, collected over the last 30+ years, are unrivalled amongst polling organisations.

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The British: Online and Mobile 18 March 2008 Three people in four throughout Great Britain now possess a mobile telephone, half again as many people on the phone as were connected when I arrived on these shores just over three decades ago. The British: Online and Mobile
BBC Survey on Trust Issues 22 January 2008 The survey was intended to enhance our understanding of the public's beliefs and attitudes on a variety of subjects; in particular the trust they place in various organisations. BBC Survey on Trust Issues
What Is The Potential Market For Multi-Play Services? 29 November 2006 We generally associated the young with new technology. But, the results of the Ipsos MORI Technology Tracker in October show that the profile of those who have the combination of broadband internet access, a mobile phone and digital TV is quite different. What Is The Potential Market For Multi-Play Services?
Post-Election Poll 5 June 2005
Election Campaign Influences on Voting 1997-2005 5 June 2005 Q Which of these items, if any, have influenced the way you intended to vote? Election Campaign Influences on Voting 1997-2005
Britain's Favourite Comedians 4 October 2004 At the end of May, Objective Productions asked MORI to conduct a reputable survey among the British public in order to identify which current comedians are the Nation's favourites — for a series of TV programmes on Five commencing 3rd October. Britain's Favourite Comedians
Media Coverage Of Iraq Conflict 4 April 2003 More than four in five Britons (85%) say they are either very or fairly interested in news coverage of the current conflict with Iraq, according to new research from MORI. Most people (55%) say they trust television coverage most, compared to one in 10 (eight per cent) who trust newspaper coverage the most. A quarter (27%) say they trust each equally, and one in 20 (five per cent) say they do not trust newspaper or television coverage. Media Coverage Of Iraq Conflict
Public Interest In Sport Is On The Decline 16 February 2003 The nation's interest in sport — and its viewing of sport on TV — are generally on the decline, according to MORI's latest SportsTracker survey. Since the last survey in 1996, only swimming has seen a significant rise in public interest, while football is the one sport with a greater TV following. Swimming continues to be the most popular participation sport, with one in five Britons taking regularly to the pool. Public Interest In Sport Is On The Decline
Public Interest In Sport Is On The Decline 16 February 2003 The nation's interest in sport - and its viewing of sport on TV - are generally on the decline, according to MORI's latest SportTracker survey. Since the last survey in 1996, only swimming has seen a significant rise in public interest, while football is the one sport with a greater TV following. Swimming continues to be the most popular participation sport, with one in five Britons taking regularly to the pool. Public Interest In Sport Is On The Decline
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