Ipsos MORI Research Archive

Ipsos MORI is one of the leading political, social and business research companies in the UK and Ireland. We produce a huge volume of surveys and research, working with hundreds of clients across the public and private sectors.  Our polls consist of tracking data from our research on a wide variety of subjects, including education, healthcare, crime, the monarchy, race, business and politics. Our survey data encapsulates the views, experiences and behaviours of the general public and specific audiences.  Our long term political and social trends, collected over the last 30+ years, are unrivalled amongst polling organisations.

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Licence Fee Survey for the BBC Trust
10 September 2009
An Ipsos MORI poll carried out on behalf of the BBC shows that the public favours reducing the licence fee rather then funding regional news on other channels. Licence Fee Survey for the BBC Trust

The Egg Index: 54% Of Britons Now Using Interactive Technologies
11 December 2001
Egg/MORI report registers 37.5% increase in online banking in 6 months - now at 5.5 million users The Egg Index: 54% Of Britons Now Using Interactive Technologies

Radio Times View of the Nation Television Survey
28 August 2001
Survey of attitudes towards televion and viewing behaviour. Radio Times View of the Nation Television Survey

IT Journalists sceptical about Government's digital plans
9 November 2001
MORI's latest survey of IT journalists 1 casts doubt on the Government's ability to put Britain on the digital map. The majority reject the notion that Britain is a leading digital player and are sceptical that the government will be able to meet its plans in this area. IT Journalists sceptical about Government's digital plans

'From Fun to Functionality - Britain's Attitude to Technology is Evolving'
3 September 2001
Egg and MORI's 'Embracing Technology' Report 'From Fun to Functionality - Britain's Attitude to Technology is Evolving'

Public Embrace the Digital Age
November 1998
Despite media scepticism, the British public are eagerly embracing the arrival of digital television. One in ten people expect to be among the first to get a digital receiver and a further one in five have decided to get one in six to twelve months' time. These findings come from research conducted this summer for the Consumer Electronic Access Study, a comprehensive project examining demand for home electronic access applications, a joint venture between MORI and PricewaterhouseCoopers. Public Embrace the Digital Age

Kids Become Britain's Technology Gurus
9 November 1998
Roles Reversed As Kids Leap Ahead Of Parents In Technology Knowledge Kids Become Britain's Technology Gurus

MORI Finds BBC Public Consultation "Not A Reliable Guide To Public Opinion"
28 February 2001
A MORI report commissioned by major UK commercial broadcasters has shown today that the BBC's public consultation on its proposed new digital services is "clearly not representative of the public in any meaningful sense and cannot be considered a reliable measurement of public opinion." MORI Finds BBC Public Consultation "Not A Reliable Guide To Public Opinion"

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Political and Social Trends

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Statement on accusations by Labour List

A statement by Ipsos MORI in response to an article on the Labour List blog.

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