General elections - scale of media coverage

Newspapers

Q. How do you feel about the amount of coverage the newspapers have been giving to the election campaign?

	1983	1987	1992	1997	2001*
	%	%	%	%	%
Much too much	18	30	34	20	17
A little too much	18	22	22	21	20
About the right amount	46	35	32	41	48
A little too little	3	2	1	2	3
Much too little	1	1	*	*	1
No opinion	12	9	10	16	12

Base: c. 1,000-1,200 GB adults aged 18+ being re-interviewed as part of a panel survey
*in 2001, asked post-election as "Q. How do you feel about the amount of coverage the newspapers gave to the election campaign?"

Television

Q. And how do you feel about the amount of coverage given to the election campaign on television?

	1983	1987	1992	1997	2001*
	%	%	%	%	%
Much too much	24	49	45	29	18
A little too much	26	22	23	24	20
About the right amount	40	24	27	37	51
A little too little	2	2	2	1	3
Much too little	1	*	*	1	1
No opinion	6	3	3	8	7

Base: c. 1,000-1,200 GB adults aged 18+ being re-interviewed as part of a panel survey
*in 2001, asked post-election as "Q. How do you feel about the amount of coverage television gave to the election campaign?"

Radio

Q. And how do you feel about the amount of coverage given to the election campaign on the radio?

	1983	1987	1992	1997	2001*
	%	%	%	%	%
Much too much	4	12	13	8	2
A little too much	4	6	8	4	3
About the right amount	25	30	32	33	31
A little too little	3	3	4	3	4
Much too little	2	2	2	1	1
No opinion	61	46	41	51	58

Base: c. 1,000-1,200 GB adults aged 18+ being re-interviewed as part of a panel survey
*in 2001, asked post-election as "Q. How do you feel about the amount of coverage radio gave to the election campaign?"