Rugby — Making An Impact
A new report, Rugby — Making An Impact, is released today which reveals the current participation trends in rugby union and the factors affecting them. The aim of the report is to help inform the debate about how to raise the profile of community rugby and increase participation levels.
The MORI report was commissioned by insurance giant Zurich (sponsor of the Premiership) and the RFU, and is the most comprehensive study ever into participation trends in rugby union in England.
The findings will form the basis for the RFU's strategy for this Rugby World Cup season and beyond and is compatible with the Government's "Game Plan" Strategy for sport published in 2002.
Technical details
Rugby — Making An Impact is the most comprehensive study into participation trends in rugby union in England. 254 ex-players, 193 people involved in rugby at all levels, and 1,708 members of the public were interviewed in their homes between January and April 2003.
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