Our clients come from all sizes of business and all sectors. Some come through our collaborations with other parts of the Ipsos business, but the vast majority of our projects come directly to the UU (and the vast majority of clients come back for more).
We help some of the big global domestic goods players like Reckitt Benckiser and Procter & Gamble keep their brands ahead of the pack. We also work for many UK high street retailers, like Sainsbury’s and Boots. Whether we are running global co creation workshops for AB InBev, new concept development for Nestle or brand stretch for BBC in Africa, we work with inspirational clients on the world’s biggest brands. We bet you will have interacted with an ad, brand or product that we made better.
We deliver seamless qualitative research across countries for our major global clients. Our experienced specialist international project director leads our offering in this area. We act as co-ordinators, project designers and analysts and underwrite the quality of the final debrief or workshop. So far this year our qualitative experts have travelled to countries as diverse as Kuwait, Ivory Coast and Bangladesh as well as the more regular haunts of Milan, Paris, Hamburg and Madrid. Ipsos is deservedly famous for international qualitative research, and Ipsos UU lies at the centre of that reputation.