Ipsos MediaCT Tech Tracker

Consumers today are embracing the internet, mobile phones and other technologies more than ever.

Ipsos MediaCT Tech tracker is a quarterly, GB nationally representative survey which measures the emerging trends and developments in technology. The survey covers internet penetration and the expanding methods of access, smartphone ownership, social networking, latest generation games console ownership and the usage of both official and unofficial digital services for music, movies, TV and games. Below are some headline results from previous years:

Quarter one 2013 Full report now available

Quarter one 2013 Interactive brochure now available

2012

Access the full report Access the interactive brochure		Access the full report Access the interactive brochure
Access the full report Access the interactive brochure		Access the full report Access the interactive brochure

2011

Access the full report Access the interactive brochure		Access the full report
Access the full report Access the interactive brochure		Access the full report

2010

Tech Tracker Q4 2010 Access the full report

Tech Tracker Q3 2010 Access the full report

If you are interested in measuring access to a particular form of technology we can add this to the tracker for a single wave or on a tracking basis.

We also offer the option to add extra questions to the standard questionnaire on a one-off or ongoing basis. While the Tech Tracker is a multi-client study, results of customised questions would be made available exclusively to you.

For more information, please contact:
Aakanksha Haran | t: +44(0)20 8861 8000 | Email