Ipsos MediaCT provides companies in the media, content and technology sectors with research-based insights to help them gain a better understanding of these challenging industries.
Our experience in researching UK radio and TV audiences is unrivalled:
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Media Minds is the custom research team at Ipsos MediaCT. We are dedicated to providing bespoke, insightful, actionable solutions to specific research issues.
The Entertainment division is a specialist research unit within MediaCT that focuses on projects in the broad entertainment area.
Our Technology team enable you to connect with customers and meet your needs based on the detailed insight our research provides.
Specialist media researchers dedicated to fulfilling the research needs of international TV channels, publishers, agencies and advertisers across the world.
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What, if any, lessons can other providers of digital content learn from the experience of the music sector?
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Ipsos MediaCT has worked towards developing their own approach to understanding how consumers engage with media brands.