What We Do

Helping our clients to turn insight into action is at the heart of what we do. In all projects we start by listening and considering the overall context in which the research needs to be carried out.  We then design a reputation insight programme that maps and prioritises your stakeholders. The goal being to identify the key drivers of your reputation halo – the attributes, rational and emotional, that influence perceptions of your organisation. The issues unearthed can range from the credibility of your corporate responsibility agenda, to your competitive positioning, in the markets in which you operate.

However insight alone is not enough - without accompanying organisational action it is a job only half done. Using alignment and action planning workshop, we help clients to explore the behavioural and communication challenges highlighted by the research. The workshop helps to effectively internalise results and create an environment in which they can consider creative solutions to the issues raised.

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ContactWho we are and
how to get in touch

Milorad Ajder, Managing Director, Ipsos MORI Reputation Centre

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