Charities

Ipsos MORI’s Charities Research Team was established more than 20 years ago – we have an enthusiastic team of specialist researchers with years of experience and in-depth knowledge of the sector. The team is dedicated to conducting research on behalf of charities, social enterprises, voluntary and community groups.

Click here to see the latest from the Charities team.

Charity Positioning

We specialise in measuring and tracking public awareness and opinion of particular charities to evaluate where charities ‘sit’ in the donor market.

Propensity to Give

Understanding what motivates people to support charities and how your organisation can appeal to the widest audience possible is crucial in maximising fundraising.

Impact of Campaigns

Do you know who your campaigns are reaching, how effective they are and what impact they are having?

Stakeholder Research

Determining what the public, clients and beneficiaries, members, or other stakeholders and decision makers may think of what your organisation is doing, what it stands for and how it goes about its business is vital in management of your organisation’s reputation.

Measuring and Demonstrating Benefit

Evaluating and demonstrating the benefit your organisation is bringing to your beneficiaries, donors, grant givers and those you are providing contracted services for is vital.

What does the sector think?

Charities, voluntary and community groups, co-operatives or mutuals, social enterprises, clubs and societies, non-profit organisations, faith groups, trusts and other third sector bodies are increasingly being recognised collectively, as are the opinions and experiences of the ‘sector’.

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Offices

Contact Us

David Craig
Head of Charities Research
Email

Latest News

Using research in the voluntary and community sector

On the 4th April 2011 Ipsos MORI’s Charities team joins the Third Sector Research Centre in their rethinking research imitative to deliver a day of workshops to help voluntary and community groups use, commission and carry out research.

Click here to find out more.

Latest Research

The National Survey of Charities and Social Enterprises (NSCSE) is the largest ever of the sector. It measures the views of charities, social enterprises and voluntary organsiations so that all local authorities can be judged on their performance in creating an environment for a thriving charities sector. For more information, please click here.

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