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Ipsos MORI Research Archive

Ipsos MORI is one of the leading political, social and business research companies in the UK. We produce a huge volume of surveys and research, working with hundreds of clients across the public and private sectors.  Our polls consist of tracking data from our research on a wide variety of subjects, including education, healthcare, crime, the monarchy, race, business and politics. Our survey data encapsulates the views, experiences and behaviours of the general public and specific audiences.  Our long term political and social trends, collected over the last 30+ years, are unrivalled amongst polling organisations.

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Majority of Scots oppose fox hunting ban being lifted 26 May 2015 A new poll conducted by Ipsos MORI Scotland on behalf of the League Against Cruel Sports, Scotland suggests that the majority of Scots would oppose any move to make fox hunting legal again. Majority of Scots oppose fox hunting ban being lifted
How Britain voted in 2015 22 May 2015 For every election since 1979, Ipsos MORI has produced estimates of how the voters voted. This is a profile of voting behaviour at the 2015 general election broken down by age, gender, social class and housing tenure. How Britain voted in 2015
Lloyds Bank Saving Report - Quarter 1 21 May 2015 The Lloyds Bank Saving Report is derived from independent consumer research. This provides a robust and representative sample of the entire UK market and its essential saving behaviours amongst UK bank account holders aged 18 – 75. Lloyds Bank Saving Report - Quarter 1
Most Capable Prime Minister - Trends 07 May 2015 Q Who do you think would make the most capable Prime Minister? Most Capable Prime Minister - Trends
Dave and Ed vs Zayn and Kim K… who are the social media winners? 7 May 2015 New research from Ipsos MORI indicates that during the 2015 General Election, politics has (mostly) won the social media battle against entertainment news stories. Dave and Ed vs Zayn and Kim K… who are the social media winners?
The Lloyds Bank Lending Report 7 May 2015 The Lloyds Bank Lending Report provides a robust and representative sample of the entire UK market and its essential lending behaviours amongst UK bank account holders aged 18 – 75 who hold at least one type of unsecured debt. The Lloyds Bank Lending Report
The Ipsos MORI Final Election poll 7 May 2015 Ipsos MORI’s Final Election Poll for the Evening Standard indicates that Britain may be on course for an indecisive general election result. The Ipsos MORI Final Election poll
Voting Intention in Great Britain: Recent Trends 7 May 2015 Figures are based on all those absolutely certain to vote. (This is Ipsos MORI's "headline" voting intention measure) Voting Intention in Great Britain: Recent Trends
Likelihood of Voting 7 May 2015 How likely would you be to vote in an immediate General Election, on a scale of 1 to 10, where 10 means you would be absolutely certain to vote, and 1 means that you would be absolutely certain not to vote? Likelihood of Voting
Importance of Election Result 1979 - present 7 May 2015 Q How much do you personally care who wins the General Election? Q How important is it to you personally who wins the General Election? Importance of Election Result 1979 - present
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